Electronic voting machine Disclosure/Disclosure
Even with the forecast electoral fund from 4.9 billion reaisthe virtual crowdfunding market to collect donations for campaigns is already moving towards a year that promises to be heated for the sector — especially due to the Pix.
According to the TSE, companies may be authorized to provide this type of service as long as they are previously contracted by pre-candidates or political parties. So far, says the Court, twelve companies have their registration approved, and another nine are in the registration process.
In this scenario, the electoral accounting network They were Right carried out in April the purchase of part of the crowdfunding platform for elections Democratize. They closed a company that expects to move around 7 million reais in donations to electoral campaigns, becoming the largest crowdfunding company in the country in terms of number of customers and donations.
The number could increase even more if they close with one of the presidential candidates. “With this negotiation, we will combine our experience in campaign accountability with the best user experience available to collect donations in a safe and transparent way”, says Guilherme Sturm, CEO of Essent Jus.
Crowdfunding, also known as crowdfunding or “virtual crowdfunding”, may be used for the third time in the Brazilian electoral process. This type of fundraising for electoral campaigns was included in the 2017 electoral reform, which banned corporate donations.
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